After taking a career break campervan holiday in Australia and New Zealand, Keith Charlton and Louise Corken got ‘the big idea’ of establishing a campervan rental company in the UK. In 2007, they established Bunk Campers in Belfast with just 5 campervans.
The company expanded additional bases across Ireland and the UK and by 2016 were the UK and Ireland’s largest motorhome hire company, with a factory converting Volkswagen campervans and an on-line camping accessories shop.
We take real pride in the fact thatwe achieved accreditation on our first attempt. As a successful commercial business, we gained a real understanding of how we were performing as an organisation through the cross functional/multi regional feedback from our staff.”
Implementation of ‘what-it-takes-to-win’ agenda
Restructuring people and operations to deliver business objectives
Investing in new roles and salaries
Camperco were awarded Investors in People accreditation on their first attempt and used the recommendations resulting from the assessment to develop a continuous improvement action plan.
This also aligned with the company’s five year plan with a focus on people management, resourcing and organisational structure and governance.
The 9 IIP performance indicators give such clear insight into a world standard for people management practices. It gave us very clear direction for developing and focusing on the areas for developing our people strategy.”